2020 is really going to be the golden year of M&E. It will be the year of content directed/produced by females and an abundance of heroine leads. It will be the year graphic novels will keep theaters healthy. Just look at 2019’s top-ten box office films being led by Disney’s Marvel series. It will be…
The great content industry break-away – streaming direct to the customer (D2C) – has enabled people virtually everywhere to end their reluctant relationship with their entertainment delivery service, cable/telcom. People began dumping the restrictive time/day content bundles back in 2007; thanks to Netflix, which has become synonymous with streaming. Since then, cord shaving/cord cutting has…
Anand Sanwal, CB Insights CEO, constantly reminds organizations that the most difficult decision management has to make is determine it’s time to change direction, replace/kill their best product line because the world is changing; and if they don’t do it, someone else will (https://bit.ly/2KyO3zw). When you scroll through the list of 59 quotes, the missteps…
Even if it’s HBO, CBS All Access, Disney+ Hulu and ESPN+, Netflix or whatever mix of service you have on your Roku service device or mobile app; everyone knows you’re starting to take the step away from what has been the television entertainment model.
It took a while to migrate their viewers over to engaging their choice of programming to a connected device, eliminating the need to load a disc on their player, and, it wasn’t easy in “the early days” to send/receive streaming video because service was “a little” squirrely. Codecs had to be constantly improved to minimize…
With print ads moving to websites and TV ads going to free-to-view OTT (over the top) services and YouTube, he probably saw the investment as a means to enhance the marketing of his subscription entertainment service to locals in addition to indirectly reaching the global market since the Sunset Strip and billboards are such widely…
While the studios/networks worked aggressively to maintain and regain their entertainment power base, the community also stepped up to address the #metoo movement, which had been around for a long time but rightfully started to gain prominence.
It was simpler back in the 70’s/80’s everyone huddled around the TV set and watched whatever was on. Today? We have choices and everyone in the family exercises her/his right to choose what they want to watch, when they want to watch it, how they want to watch it and where they want to watch…
