International Production Suddenly Looks More Attractive

2020 was tough! Sure, we watched Outbreak and Contagion last year, but no one really took this whole pandemic thing serious until mid-to-late March when Tom Hanks announced he and his wife, Rita Wilson, tested positive for COVID-19 while he was in Australia filming an Elvis Presley biopic. Suddenly, people were saying, “Holy S*** this…

Good Streaming Entertainment Deserves Great Ad Support

Early in the Spring the upfronts – where networks talk big spenders into getting theirs first – were basically cancelled because no one knew what (if any) shows were going to be ready for the fall season. The Euro football championships were cancelled. The Olympics were pushed to this year…maybe. Then things got bad. Networks…

Streaming Evolution Happening Fast

The M&E industry as well as what is acceptable and what is frowned upon is constantly evolving. We’re not certain if the changes are good/needed or we’ll simply become numb and ultimately accept it as the “new norm.” Comedian, social satirist Lenny Bruce was thrown in jail in 1964 for obscenity. In the early ‘70s,…

AI, ProAV Products Critical as the World Progresses

AI, Personal Touch – AI technology can significantly advance AV and Pro AV solutions as long as they constantly have the human touch.  At the end of last year, the more cautious industry analysts were recommending that Pro AV folks (hardware/software/integration/service) diversify into “more economically insensitive market segments” to ride out the economic downturn they…