PADEM Media Group: Pinpointing Evolving M&E Trends, Emerging Challenges

“Unmatched market understanding, insight and actionable strategic advice.” That’s one client’s feedback for Allan McLennan, chief executive and founder of the PADEM Media Group, a global streaming media and entertainment management consulting, strategic advisory and analyst firm. And it’s the type of feedback McLennan has consistently received during the dozen-plus years he and PADEM have been…

The maddening World of Content Distribution

Without the right content and a well thought out and executed marketing/communications plan, they might as well throw open the doors and let folks come and go at will. It takes time for wounds to heal and fade; or better yet, an overwhelming set of good/great memories to replace the bad ones. When we mentioned…

OTT Producing Excitement on the Screen, Behind the Scenes

Anand Sanwal, CEO of CB Insights, constantly reminds organizations that the most difficult decision management has to make is determine it’s time to change direction, and replace or kill their best product line because the world is changing. And if they don’t do it, someone else will https://bit.ly/2KyO3zw. When you scroll through the list of…

Tidal Change in Content Production, Delivery, Consumption

While the M&E industry likes to split hairs; consumers simply refer to their viewing as TV. It doesn’t matter if it’s pay-TV, AVOD, SVOD, TVOD — Netflix, Amazon Prime, Disney +, Apple TV +, Peacock, Hulu, HBO Max, MoviStar, BritBox, Tencent, Baidu, Jadoo, Yupp, Hotspot, ABC, CBS, BBC, YouTube, TikTok, TV5Monde, ZDF, ARD, TV2, Polstat,…