PADEM MEDIA GROUP


Capture Growth through Market Realization & Leadership

Market Advancement – Development – Team Leadership – Acquisition

  • Accelerated Strategic Corporate Development & Expansion
  • Accurate Technology Innovation, Vendor Sourcing and Partnerships
  • Thought Leadership, Market Avocation and Authority Creation
  • Market Evaluation/Restructuring for Active Adjustment/Capitalization
  • Extensive Global Executive Network Engagement
  • Corporate & Business Development/Training, Events & Workshops

New IP enabled streaming media and television services are accelerating their connections with audiences around the world like ever before. Viewers are watching more content, on more platforms every day. Their expectations for nearly endless content choice anytime, anywhere, and on any screen are driving business and operational changes for all media companies. In order to innovate at the speed the market is demanding requires not only great ideas and products, but insight and flexibility in innovating as well as recognizing accurate media technologies, smart solutions and partnerships to accelerate all aspects of the ecosystem of content production and delivery in order to reach the right audience, at the right time, for the right screen.

That’s where PADEM comes in.

PADEM is a strategic, go-to-market, digital business growth and management consulting practice with particular focus addressing the streaming media development and technology categories in the Media & Entertainment and Education industries. PADEM values the importance of technologies, idea creation and people by bringing years of dedicated hands on experience and expertise on where new media business decisions, evolved technical integrations and investments are made. PADEM understands what it takes to capitalize on market needs, trends and opportunities to build accurate execution strategies and products that leverage new content creation, program modeling, team engagement and platform development to expand audience connections and grow success.

PADEM Media Group is a collaboration of accomplished and proven senior technology, creative and market management executives who are driven and on a mission to make a difference in the advancement of advance streaming video, enhanced distribution networks, overall digital transformation and specifically on the importance of audience engagement. This focus is accomplished through an established methodology, expert level analysis, market & team leadership, strategic acceleration and accurate partnership development and perhaps most of all market avocation and execution worldwide for over 25+ years.

We work with extraordinary companies, inventors, scientists, technologists, accomplished executives, individuals and high performing companies that range from innovative inventors and startups with disruptive ideas to multinational corporations looking for new paths and an accurate go-to-market edge in streaming media/OTT distribution, data/AI offerings and customer engagement worldwide.

Here’s what one of our clients recently had to say:

PADEM is led by founder Allan McLennan, who is one of the leading global advancement and market capitalization executives across the M&E/Streaming TV/video Modeling, OTT technology, analytics, pre/post production, operations, programming as well as restructuring and strategic M&A/investments.

PADEM has extensive, established executive relationships worldwide and additionally contributes on connected cities, volumetric production, data intelligence gained through connected devices, remote education as well as AI/ML autonomous vehicles.

Established in 2007, PADEM Media Group is based in SF/Silicon Valley USA and works with the world’s leading media technology corporations, broadcasters, carriers, data platforms, vMVPD’s – telecoms, media & IT companies (see clients) across cultures worldwide.

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MILLION HOUSEHOLDS & DEVICES

Our Clients

What We Do

01

Industry Analysis

  • Category Landscape ID
  • Competitive Evaluation
  • Technical & Commercial Diligence
  • Category Fuel Ideation
  • Strategic Planning Accuracy

02

Market Acceleration

  • Product Value Creation
  • Agile Strategy Development
  • Transformation / Relaunch
  • Market Advancement
  • International Marketing & messaging

03

Customer Acquisition

  • Accurate Targeting
  • Go-to-market strategy
  • Global Business Development
  • Strategic Partnerships
  • IP Digital technology partner integration

04

Corporate Management

  • Technical & Business Expertise
  • Team Leadership Alignment
  • Management Tools & Reporting
  • Operational optimization
  • M&A Planning and Integration

Speaking Engagements & Events

News

Getting the Best from Streaming Services

Getting the Best from Streaming Services

We played chess a little bit while in college. It was a way to feel like you were doing something constructive while skipping classes and if you were winning, you weren’t wasting time. And before you ask … no, we weren’t that great at it. In retrospect, it’s a little like streaming … you know what you w

April 29, 2021

By: Digital Media Net

Entertainment is Becoming a Serious Business

Entertainment is Becoming a Serious Business

Of course, then in October 2015 Reed Hastings went and raised the price to $10 then later … . But still, you didn’t have to tolerate those growing bundles of repetitive ads. “Overnight” people around the world were watching their content and studios/tech firms were thinking, “Hey that looks easy.” Bezos

March 29, 2021

By: MESA (Media & Entertainment Alliance)

The Pandemic Accelerated the Focus of Serving the Viewer

The Pandemic Accelerated the Focus of Serving the Viewer

Tenet painfully clawed itself to maybe $80M in ticket sales in the US and perhaps $400M globally while most major projects were slid into next year or worse, slipped into various D2C options. Studios and all but the most ardent theater goers said, “You know that I love you … I just don’t like you very much rig

March 29, 2021

By: TheFuture.TV & MESA

Only the Best Will Thrive on the Theater, Home Screen

Only the Best Will Thrive on the Theater, Home Screen

Despite the fact that movie theater attendance has been decreasing for the past 10 years, the new screens have increased. At the same time, there’s no indication that the industry will slow the opening of more theaters or that folks will return to the movie houses on a regular basis in large numbers. IMAX’s Aron

March 23, 2021

By: MESA (Media & Entertainment Solutions)

Content Piracy Is Not A Victimless Crime

Content Piracy Is Not A Victimless Crime

Without in-person sports attendance, online viewing has been off for football, basketball, baseball, tennis, hockey … well, you get the point. It just didn’t have the same excitement. But when the word got out that unreleased episodes of the Netflix-ESPN The Last Dance highlighting the Michael Jordan era with t

February 22, 2021

By: The Future TV / UK throughout the EU

International Production Suddenly Looks More Attractive

International Production Suddenly Looks More Attractive

2020 was tough! Sure, we watched Outbreak and Contagion last year, but no one really took this whole pandemic thing serious until mid-to-late March when Tom Hanks announced he and his wife, Rita Wilson, tested positive for COVID-19 while he was in Australia filming an Elvis Presley biopic. Suddenly, people were s

February 17, 2021

By: The Future TV & MESA

Good Streaming Entertainment Deserves Great Ad Support

Good Streaming Entertainment Deserves Great Ad Support

Early in the Spring the upfronts – where networks talk big spenders into getting theirs first – were basically cancelled because no one knew what (if any) shows were going to be ready for the fall season. The Euro football championships were cancelled. The Olympics were pushed to this year…maybe. Then th

February 11, 2021

By: TheFuture.TV

It’s Time for the Next Generation of Streaming Service

It’s Time for the Next Generation of Streaming Service

While growing up in the US's west coast, a big deal every fall was going to the annual county fair, every day. We became enthralled one year watching a barker hawking knives or pots/pans or something. What intrigued us was that he would have this crowd gathered and then would switch to looking at/talking to three

January 18, 2021

By: The Future.TV UK

Authority! #1 International Best Selling Non-Fiction Book – January 9th 2021

Authority! #1 International Best Selling Non-Fiction Book – January 9th 2021

Pleased to be one of the 15 authors for this best seller International Best Seller! This insightful book, you will find the collective wisdom of 15 international thought leaders, scattered across three continents and multiple industries, as they share their best strategies for building influence and authority. Cover

January 9, 2021

By: Authority The Book

Content is getting better because of the pandemic

Content is getting better because of the pandemic

Getting in to Jurassic World Pinewood studio now looks a lot different than entering before production was shut down in March!

January 9, 2021

By: Digital Media Net & Thefuture.tv