Streaming Services Have a New Sales Feature … Personalization
Personalization is rapidly becoming the efficiency mechanism for both ends of the media food chain – upfront interest for consideration and post viewing data intelligence for ad mapping.
Consumers Like the Value of the Right OTT Entertainment
It’s all about content…OTT disrupts television with ease of access……http://www.broadcastbeat.com/consumers-like-the-value-of-the-right-ott-entertainment/
Prize Hunt – NAB Sets Stage for Dynamic Shift in Content Production & Delivery
TV’s Changing for a dynamic shift in content creation & delivery. Where, who and how much!
Media & Entertainment Has Become the New Wild West
Expansively covered also in TheFuture.TV (UK)), System Integration Asia, TechWatch (USA) and three extended outlets globally with over 60,000 readers – This article identifies and discusses the advancement of subscription streaming services and the proliferation of devices used may seem like a new way to monetize the media ecosystem; the amount of time people spend…
New Heights – Serving Viewers Who Want It All Is A Tough, Uncertain Challenge
Expansively covered also in BroadcastBeat (North America), System Integration Asia, TechWatch (USA) and three extended outlets globally – This article reviews the rise of subscription streaming services and the proliferation of devices used may seem like a new way to monetize the media ecosystem; but the amount of time spent with people’s entertainment has risen only slightly,…
Content Production, Delivery, Viewing Can Be Targeted, Beautiful Or…
Expansively covered also in thefuture.TV (UK), BroadcastBeat (North America), TechWatch (USA) and three extended outlets globally – This article reviews how important accelerated and flexible distribution of content is the critical lynch-pin for the overall media and television industry in delivering what audiences need – where, when and how!
“More, Better Content; More Screens; Now Comes Delivery”
Extensively covered in thefuture.TV (UK) and six extended outlets globally – This article reviews how rapdily the overall media and television industry is shifting and now comes the need for highly efficient distribution and connections.
Pre-IBC – “People Don’t Want 1,000’s of Channels, They Want Quality”
Pre-IBC 2017 coverage in North America’s Broadcast Beat, TechWatch – coverage to over 80,000 readers
AI Will Deliver Positive & Negative Results to the M&E Ecosystem
BroadcastBeat, North America – covering the rapid escalation of data driven programming through OTT acceleration. Also in thefurtureTV, TechWatch
Delivering The Right Content on the Right Device at the Right Time
TheFuture.TV, UK/EU. BroadcastBeat/North America. Streaming explodes accurately! Article also included in industry exclusive newsletter – TechWatch