Brand Design
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Streaming video has captured the “new” audience like no other. This is brought about with tremendous programming and ease of viewing…on whatever device the viewer wants. Many broadcasters still cling to the belief that this is a fleeting fad….much like Blockbuster did when they had the chance to buy Netflix in 2000 for fifty million…
Yes, wireless carriers are talking up the consumer 5G dream, but the reality is that the real use cases are going to be all about the enterprise out of the gate. The 5G race is well underway and rest assured you’ll see a lot of hype, a few new devices with better bandwidth and promises…
Key global CEO’s and CTO’s discuss direct experience and opinions as to TV’s shifts, needs and market direction.
Consolidating, blending and creating new TV hybrids are a bit like the evolution of the smart-phone…potentially brilliant, but challenging. Where we are today and which is quite real is the creation of combined broadcast and internet streaming services that are interestingly a logical extension of the television tradition and which are gaining traction. The blending…
Change is taking place in every corner of the M&E industry. Suddenly, we have an embarrassment of riches – content, channels, screens, audience – and no one is certain how to make money off it, let alone manage the size of audiences and issues being created. Most of the current participants in the are sure…
Preparing to provide content now for TV isn’t really TV. It’s now a whole lot more. Being able to access content and effectively delivering it to the audience is even more important. Identifying each viewer intelligently so they can experience what they want on whatever device they’d like it is even more important, and is…