Netflix Rocks with “House of Cards” Launch…The 3M’s – Media Measurement Metrics will not be looked at in the same way ever again!

Netflix’s launch of their 13-segment series “House of Cards” has presented some great opportunities for them; 1) they do not having to rely on time-centric ratings, 2) they can capitalize on the viewing habits of its members; and 3) can spend less on marketing while generating higher viewership. A quote by CEO Reed Hastings and…