
People Like to See Different Content Different Ways
In addition, studio/streamers have had to keep pace with new, different, unique content to keep subscribers and attract new subscribers. According to Hub Research, Netflix now reigns as the single most common destination for new show discovery, named by 35 per cent of viewers. Hub executives noted that back in 2013 w
April 1, 2022
By: The Future.TV; Digital Display

Now Serving Viewing Options
While moviemakers had shifted their focus to tomorrow to drill down and determine how they could develop, afford and enforce wholesale changes in the way movies are shot/made, NATO (National Association of Theater Owners) and UNIC (International Union of Cinemas) as well as indie and chain operations around the globe w
October 27, 2021
By: The Future.TV; Digital Display

2021 IBC a Sign of a Return to Normal
The smaller size and lower bitrate of high-resolution 4K, 8K, HDR (high dynamic range) raw footage enables editors, colourists, FX, sound editors, animators, CGI pros and others to move the content smoothly around the globe and minimise their storage needs. Once the top-down work is done the content, instructions ca
October 15, 2021
By: MESA (Media & Entertainment Service Alliance) Online

October 2021 – The Hunt for Post Solutions Now at IBC
The industry has been moving to refine/streamline video content production since 2006 when the major studios like Disney, Warner Bros, Paramount, Sony, Universal, others founded MovieLabs, a think tank to enable the future of film and TV production. Before anyone had an inkling that the world would come to a screechin
October 3, 2021
By: Digital Display & TheFuture.TV

The Window Is Now Open for More Entertainment and It Will Stay Open
The owners and Hollywood crowd gave a slight sigh of relief when ordinary people seemed to understand and get excited with Warner Bros./Christopher Nolan’s Tenet. Enough people were desperate enough to get out to earn $100M plus/minus in the convoluted film’s first week (probably given a little boost by a masked C
September 3, 2021
By: Digital Display; Thefuture.TV

Entertainment Is A Serious Business
Worldwide demand for all streaming content services shows no sign of slowing, according to Allan McLennan, Global Media Tech Analyst & CEP/Media, Head of M&E North America, Atos. “SVOD subs will reach more than 500M this year and it is forecasted to be more than 1.170M by 2025,” he noted. He added tha
August 23, 2021
By: August 23/2021 - Display Daily, TheFuture.TV

McLennan Analyst of the Month – August 2021
August 16, 2021
By: Influencer Relations (University of Edinburgh)

There is No Single Path in the Streaming Video Industry
You're right, Ruben. The world does keep moving, and it can be a damn cruel place.â â Joe, âSound of Metal,â Amazon Studios, 2019 We're a little over halfway through 2021 and surprise, the content industry not only survived the pandemic but in many ways is thriving because of it. &nb
August 2, 2021
By: The Future TV

It is Time for Streamers to Quit Being Selfish
The key to a successful market research project is determining what results you want to achieve…conduct the project and BAM! you’ve got the results that your boss or client has been waiting to see, hear. Take the work done by Paramount + several months ago when they rolled out their service. First, they tou
June 23, 2021
By: The Future of TV

Getting the Best from Streaming Services
We played chess a little bit while in college. It was a way to feel like you were doing something constructive while skipping classes and if you were winning, you weren’t wasting time. And before you ask … no, we weren’t that great at it. In retrospect, it’s a little like streaming … you know what you w
April 29, 2021
By: Digital Media Net